Custom Features & Frontend Enhancements

Bring functionality to life with interactive UI, metafield logic, or app-like behavior.
Ideal for brands that need product-specific features or custom section work.

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Ready to begin your journey?

Who It’s For

Perfect for teams looking to enhance their site with custom functionality, improve content flexibility through metafield logic, and deliver unique, engaging interfaces without bloated plugins.

- Brands that need product-specific functionality.
- Stores wanting unique, interactive sections instead of cookie-cutter templates.
- Teams that need custom metafield logic to simplify content management.
- Businesses looking to add engagement-driven UI without sacrificing performance.

Feature Build

PACKAGE

01

Image hotspot sections, sliders, modals, or custom metafield logic. QA’d for performance and optimized for both desktop and mobile.

What's Included

Custom JavaScript & Interactive Functions

Enhancements like scroll-based animations, dynamic video playback, conditional visibility scripts, or interactive product elements that bring your site to life.

Theme Alterations & UI/UX Improvements

Tweaks to existing layouts, custom section builds, or restructuring product detail/collection pages for cleaner hierarchy, accessibility, and conversion optimization.

Metafield & Data Logic

Custom metafield structures or dynamic data connections that simplify content management, reduce redundancy, and give your team non-technical control over updates.

Custom Application Development

Feature-rich tools built directly into your site — like scroll-video apps, image hotspot systems, or conditional logic builders — to give your store app-like behavior without relying on heavy third-party plugins.

Performance & Optimization Enhancements

Code-level adjustments, script refinements, and lightweight builds that ensure your site remains fast and scalable even as new features are added.

Cross-Platform Flexibility

Features developed for Shopify and Nyla custom sections, as well as WordPress using Gutenberg blocks or ACF flexible layouts, ensuring your platform doesn’t limit your ideas.

Testing & QA

Every feature is QA’d across devices, browsers, and screen sizes to ensure reliability, responsiveness, and accessibility.

Post-Launch Support

Short support windows and optional retainers to cover polish, iterations, or analytics integration (like GA4 event tracking).

* Timelines are guided by project scope and collaboration. Client involvement at key checkpoints helps us refine and launch faster.

What kinds of custom features can you build?

From small enhancements like sliders, hotspots, and scroll effects to larger builds like conditional logic scripts, custom JavaScript functions, and even application-style tools that integrate directly into your theme.

Can these features be added to my existing site?

Yes. Most features can be integrated into your current theme or CMS without disrupting your design or existing workflows. We make sure all enhancements are lightweight and compatible.

Do these custom builds slow down my site?

No—we prioritize performance. Every feature is built with lightweight code, optimized loading, and tested to ensure it won’t bog down your site.

Can you work in WordPress as well as Shopify/Nyla?

Absolutely. On Shopify/Nyla, we create custom sections and metafield logic. On WordPress, we develop Gutenberg blocks or ACF flexible layouts for the same functionality.

What if I need something highly specific?

That’s where custom development shines. We can scope features around your unique needs, whether that’s dynamic content loading, scroll-video playback, interactive 3D elements, or something entirely new.

How do you QA custom features?

We test across major browsers, devices, and screen sizes, with checks for accessibility and responsiveness. Performance baselines are also measured before launch.

Can you integrate analytics or tracking into these features?

Yes. GA4 event tracking, pixels, or custom conversion events can be wired into any interactive feature so you can measure engagement and impact.

Who owns the code once it’s built?

You do. Once final payment is made, you own the delivered features and code (excluding third-party licenses). We reserve the right to showcase the project as a case study unless covered under NDA.

What’s included after launch?

We include a short support window to cover adjustments and polish. Ongoing retainers are available if you want continued enhancements, testing, or analytics support.

How long does a custom feature build take?

Most features are completed in about a week. More complex builds with multiple moving parts may take 2–3 weeks, depending on scope.

FAQ

We believe an informed client is a confident client. This FAQ covers the most common questions about timelines, costs, deliverables, and collaboration so you know exactly what to expect. If you don’t see your question here, we’re happy to discuss it during our kickoff call.

Ready to Get Started?

We’re here to help turn your ideas into clean, scalable builds. If you’re unsure where your project lands, reach out anyway—we’ll guide you and build a quote around your needs.

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