Background
Design a vintage comic-inspired logo that embodies community and strength, visually connecting Indivisa World’s creative roots with a modern publishing platform.
This logo was designed for Indivisa World, a comic and graphic novel studio launching a platform to publish their works online. The client envisioned a visual identity that embodied community and strength, while capturing the nostalgic energy of vintage comic book aesthetics.
Our creative direction drew inspiration from the Daily Planet iconography seen in the Superman comics, merging it with a bold and vibrant globe to serve as a symbolic anchor for the brand. The logo’s globe acts as a unifying emblem—visually tying the concept of a connected creative community to the brand’s storytelling roots.
The visual execution focused on multi-tone color palettes with stepped transitions and halftone textures reminiscent of early print graphic styles. The frayed edges, layered tones, and deliberate imperfections create the depth and tactile authenticity of classic comic art, while still maintaining vector scalability for use across print and digital applications.
Throughout development, we explored various Illustrator techniques and concepts to strike the right balance between vintage charm and modern clarity. The result is a logo that stands as both a bold emblem for the brand and a flexible asset ready for a wide range of media.
Logo Inspiration
Influenced by the bold iconography of vintage superhero comics, the design draws on Daily Planet-style globe imagery and classic halftone shading. The palette and textures pay homage to traditional print methods, evoking nostalgia while giving the mark a distinctive, timeless identity.
Conclusion & Reflection
This project successfully merged narrative inspiration with design experimentation. By looking to iconic comic book design language and blending it with modern Illustrator workflows, we created a mark that feels timeless yet fresh. The exploration of halftones, color stepping, and distressed edges allowed the final design to convey heritage while staying crisp for digital use. The collaborative process with the client ensured that both the symbolism of the globe and the energy of comic storytelling came through vividly—making this logo a strong representation of Indivisa World’s mission.